In their latest publicity tactic, Oreo did a great job at milking the Royal birth by posting the image below on twitter. They’ve been known to be quick on their feet with this type of thing.
How about Ferrari placing a listing on eBay of a car with $1m wheels! Or a Tokyo PR agent using women’s thighs as advertising billboards!
This is exactly the kind of outside-the-box thinking that is needed in today’s marketing.
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