Urban Fight Gym is one of the top fighter training gyms in Australia and is the home of Carnage, current W.K.N. Muay Thai Heavyweight World Champion. When it comes to business they are like any other local fitness centre, relying on member classes as their main revenue generator. For most sporting gyms in Brisbane and on the Gold Coast, class numbers generally drop during winter. Not for Urban. By creating innovative AdWords campaigns and targeting specific market sectors, like women’s fitness or weight loss, we have been able to maintain a consistently high level of membership.